There are dozens of ways to market your business on social media, so you should use ALL of them, right? Not necessarily.

Unless you have a large team to help you create content, we recommend picking ONE main social media platform to market your business.

Give yourself permission to "show up till you blow up" on one platform for the sake of your sanity.

In order to determine your main platform, we recommend picking the one your ideal client hangs out on the most.


Once you’ve chosen your main social media platform, focus on creating valuable content there FIRST. Then, if you have the time, capacity (or the team) to repurpose your content on a secondary or tertiary platform go for it!

But for now, take the pressure off yourself to show up on all platforms in all the ways, friend!

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