You’ve probably heard the phrase, “Work smarter, not harder.” But have you applied this sentiment to your business, friend?

The truth is, there are so many business owners who spend a lot of time creating content, but they don’t do it efficiently.

Maybe you find yourself here too. Constantly brainstorming ways to bring value to your audience and creating multiple pieces of content per week, but what if you created just ONE main piece of content that is repurposed in multiple ways?

Here’s how to repurpose 1 blog post 3 different ways:

  1. Turn the blog into a video. Once your blog post is completed, simply use it as an outline for your next YouTube or Instagram Video!

  2. Break down the video into 3 captions. For each of your points in the video, use them as the base of each social media caption.

  3. Take snippets of the captions and turn them into quote cards. You can post quote cards with quotes from your captions in your Instagram stories, social media posts, or on your blog.

👉 Wanna Dig Deeper?

Check out Issue 33: Repurposing Content to Work Smarter, Not Harder in the SHOP to learn how to save your time and sanity by repurposing content you’ve already created onto various platforms, using the key steps outlined in the Action Plan.

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