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10 Easy Freebie Ideas

Written by Rosy Shephard

Over the last decade of building an email list, we've learned the best ways to invite people to become a subscriber. Below are 10 *easy* freebie ideas to start building your email list today!

  1. PDF downloads such as a guide or customizable template (similar to this one and this one)

  2. A helpful worksheet that corresponds with a video or blog post to help your audience implement what you teach

  3. Discount code for your product or service (with an expiration date or without!), a gift that will come with their next purchase, or free shipping

  4. Entrance to a giveaway that you either create yourself or collaborate on with others in your industry

  5. Private Q&A with you or your team so your audience can see a behind the scenes look into your business

  6. Time-saving cheat sheet, grocery list, etc. (related to your niche) to help your audience save time

  7. A fun, Cosmo-style quiz with a result provided that may serve as a qualifier to identify your ideal customer

  8. 3, 5, or 7-day challenge your subscribers can be a part of and a Facebook group to hold them accountable and cultivate community

  9. A tutorial or educational video series that will educate your followers on what you do or solve a problem they have

  10. A recording from an exclusive interview with a leading expert in your niche that will teach your audience something valuable

Wondering which will work best for your business? Here are 3 steps to test content to determine what people want to learn from you:

  • Think of 4-5 topics your audience might be interested in

  • Turn them into 4-5 Face book and Instagram posts

  • Of those posts, evaluate which ones got the most engagement, likes, and questions

The only way to know if you're creating a freebie your audience actually WANTS is to test the con­tent, create a freebie around the most popular post, rinse and repeat.

If you follow these steps, we promise your audi­ence will be so excited about what you have to share.

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