Creating an ideal client/dream customer profile isn’t only the most important part of marketing your business online… it’s the MOST IMPORTANT part of your business, period.
Knowing who, precisely, you’re creating content for makes your posts feel real, authentic, and fun. And all these attributes create a POWERFUL presence on social media and help get a steady stream of clients/customers.
When you know who this person is, they become REAL. You’re no longer trying to have your business matter to everyone, but instead, you get to focus on a specific person who knows you, likes you, and trusts you.
So how can you make it easy for them to find you, engage with you, and invest in your business? You create social media posts that speak directly to a specific person.
In your posts, your goals should be to:
Help your Ideal Client or Dream Customer
Ready to dive in? After completing this workbook, you’ll know exactly WHO you’re selling to, WHAT makes them excited, and understand HOW your business can help them so they buy from you. Most importantly, you’ll know exactly what content to create to test on social media that they will want to see.
Want to learn more? Watch this 60-minute class in the Social Curator Community and start taking action today!
Click here to read all about Elle, Social Curator's Ideal Client.